How do you get hired and paid for speaking engagements?
A good question comes from Charles in Chicago. Thanks.
The three biggest reasons speakers get hired are:
1) They have positioned themselves as professional speakers, experts, authors, top producers, or cultural icons, and have reputations for delivering the messages the clients want and need.
2) They have created brands and digital media kits that resonate with the decision makers that want or need to hire professional speakers, experts, authors, top producers, or cultural icons.
3) They have systems in place to close the deals.
The first one is obvious,and is built over time – one speech or one seminar at a time. The second one is very creative and 100% relevant – and the third one is either you are doing the phone and email work to close the deal, or hiring a staff of people to work in your office, or working with a professional speakers bureau like American Speakers Bureau to get it done for you.
Founder and President
American Speakers Bureau Corporation