July, 2009
How do you get hired and paid for speaking engagements?
Posted by: | CommentsHow do you get hired and paid for speaking engagements?
Good question from Charles in Chicago – thanks.
The three biggest reasons a speaker gets hired is:
1) The speaker, expert, author, top producer, or cultural icon, has a reputation for delivering the message the clients wants and needs.
2) They have created a brand and “media system” that resinates with the decision makers that want or need to hire a professional speaker, expert, author, top producer, or cultural icon.
3) They had a system in place to close the deal.
The first one is obvious, and is built over time, one speech, or one seminar at a time. The second one is very creative and 100% relevant – and the third one is either you doing the phone and email work to close the deal, or hiring a staff of people to work in your office, or working with a professional speakers bureau like American Speakers Bureau to get it done for you.
Shake Things UP – What Inspires Change? What Inspires YOU?
Posted by: | CommentsResearch is important for every professional speaker. News Papers and Magazines like Forbes and Business Week need to shake things up, or blow them up, and create a new franchise! It’s not print that’s dead, or even print about business that’s dead. It’s old and tired franchises that are dull and boring, franchises that have run out of gas, vision, purpose and energy. They need new leadership, a better vision of what’s valuable and to get in touch with reality for the readers. I have been a subscriber and avid reader for years, and now I find far more reality and value in Fast Company, Inc, Business 2.0, and Wired, but even they are in need of a wake up and shake up from time to time. How about YOU?
One of the ways to shake things up is to take a long break or a sabbatical. Everyone has their own version for doing this, for some, it is a trip around the world, for others it’s a long drive in a camper, car or motorcycle. A houseboat works well too. So does the front and back porch. I call it ‘Porchville’ I have done all of them, so here is my advice: the answer to what works lies within you. Figure out what is going to clear our your head, shake things up and go do IT.
How To Create and Deliver YOUR Best Speech
Posted by: | CommentsThe How To Create and Deliver YOUR Best Speech seminar is booked up.
Our next program will be announced in August.
We are taking some well-deserved, short trips and time off to rest up for what is a very busy fall schedule.
The Public Speaking Business is a great one if you do it right, have focus, live your dream and be true to yourself.
Some speakers fail to have original, relevant, and valuable content with an action plan for execution that turns into results and profit. As my friend Wayne observed last weekend, “They rehash what they heard from other speakers, or offer ‘book reports’ that leave the audience running in circles like someone nailed one shoe to the floor.” It’s sad but true.
I am sharing this reality so you won’t get caught up in it the ‘bad smoke’ and do it right without wasting your time, money and valuable resources.
That is what our Public Speaking Institute is all about – do it right the first time and make money!
Let us know if you would like to sign up for an event in the future, or be consider for our one-on-one consulting services.
The next seminar is going to be called:
Stop Chasing Rainbows and Make Money! The Entrepreneurial Spirit of the Professional Speaker, Author, Trainer, and Consultant.
